Great colleague communications have always been at the heart of the business and ensuring people feel engaged and involved is absolutely essential in creating an inclusive environment, we wanted to make sure that this continued even during multiple lockdown and trying times.

2020 wasn’t exactly a ‘gem’ of a year. We couldn’t let this difficult year pass without thanking and recognising the hard work and dedication of our wonderful employees. Celebrating employees during hard times could have been put to one side… not for Reading Buses. Due to coronavirus we couldn’t hold our annual Star of the Year awards, so the GEM (Going the Extra Mile) 2020 awards scheme was specially introduced to recognise employees who have made a difference during a challenging 2020.

A complete change to the communications strategy, we started with nominations in September, not knowing if it could be a physical event. When we knew that couldn’t happen, we moved online! Nominations were all done online, with communications across our new Facebook Employee Forum and Reading Buses social media.